Media room

This section features official updates, announcements, press releases, and key highlights from our brand. Stay informed about company milestones, partnerships, and important media coverage.

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Burger King CEO’s Customer Calls Drive Real Restaurant Changes

Burger King’s CEO Tom Curtis made himself directly accessible to customers by taking their calls—a move that has already translated into concrete operational improvements at franchise locations. The unconventional approach is reshaping how the fast-food giant responds to customer feedback and identifies systemic problems.

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